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Brand identity: the devil’s in the details

However your products make their way into your customers’ hands – whether it’s over the counter or on their doorstep – the visual impact should be the same. We explain how packaging is a key part of this.  

When it comes to packaging, first impressions count

One of the joys of shopping at a lovely little boutique store is the attention to detail and sense of luxury it creates. Purchases will usually be nicely wrapped and handed to customers in a branded paper bag that stands out from the usual high street carrier bag. Special touches like this really do make all the difference, so surely this same attention to detail should apply to any products sold online.

eCommerce packaging is just as important to get right as retail packaging, as it’s still a key part of your customer’s buying experience. Great eCommerce packaging – whether it’s a tiny mailing bag or a huge box – will catch your customer’s eye from the moment the mailman hands it to them.

Discover bespoke packaging from Brockpac

Our fantastic range of eCommerce packaging is available in a range of attention-grabbing colours and can be customised to feature your company’s logo and branding. Bespoke packaging from Brockpac will become an important part of your marketing mix and ensure your brand stands out from the crowd. 

To find out more about our great range of bespoke packaging products, please don’t hesitate to get in touch with us today on 01202 007126.  

Luxury packaging specialists designing and supplying a range of bespoke packaging. This includes eCommerce packaging, gift boxes, retail bags, personalised packaging, accessories and more. Get 10% off your first order by signing up to receive our newsletter.

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